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MARKETING ANALYSIS AND ADVERTISING TECHNOLOGIES AS THE BASIS FOR MAKING A STRATEGIC DECISION ON COMPANY DEVELOPMENT (ON THE EXAMPLE OF ALLTREM LLC)

Yıl 2020, Cilt: 6 Sayı: 16, 327 - 331, 10.09.2020
https://doi.org/10.18769/ijasos.616044

Öz

In this article the authors study the activities of Allterm LLC. It was found that the company participates in the market for wholesale of plumbing and heating equipment and sanitary fittings in Russia. Based on the analysis, the authors of the article argue that marketing research should become a permanent element of the existing integrated information process. In order to be able to analyze the present situation and make plans for the future, the company must develop and use an environmental observation plan. The article also formulates recommendations for making a strategic decision on the development of Allterm LLC

Kaynakça

  • Grevtseva, Vakku. (2016). Grevtseva, E. A., Vakku, G. V., Pechnikov, V. V. Features of the online store and its advertising in the network. // New science: problems and prospects: science.- pract. ed. at the end of the Year. science.- pract. Conf. In 2 h. 2-Sterlitamak: AMI, 2016. - s. 120-123
Yıl 2020, Cilt: 6 Sayı: 16, 327 - 331, 10.09.2020
https://doi.org/10.18769/ijasos.616044

Öz

Kaynakça

  • Grevtseva, Vakku. (2016). Grevtseva, E. A., Vakku, G. V., Pechnikov, V. V. Features of the online store and its advertising in the network. // New science: problems and prospects: science.- pract. ed. at the end of the Year. science.- pract. Conf. In 2 h. 2-Sterlitamak: AMI, 2016. - s. 120-123
Toplam 1 adet kaynakça vardır.

Ayrıntılar

Birincil Dil İngilizce
Bölüm Makaleler
Yazarlar

Grigory V. Vakku

Tatyana B. Ulyanova

Marina I. Vakku

Yayımlanma Tarihi 10 Eylül 2020
Gönderilme Tarihi 13 Şubat 2020
Yayımlandığı Sayı Yıl 2020Cilt: 6 Sayı: 16

Kaynak Göster

EndNote Vakku GV, Ulyanova TB, Vakku MI (01 Eylül 2020) MARKETING ANALYSIS AND ADVERTISING TECHNOLOGIES AS THE BASIS FOR MAKING A STRATEGIC DECISION ON COMPANY DEVELOPMENT (ON THE EXAMPLE OF ALLTREM LLC). IJASOS- International E-journal of Advances in Social Sciences 6 16 327–331.

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