In the era of post-literacy, the development of
information technology and the technological basis of art as well as the mechanisms
of not only artistic creativity, but also its perception, change. The
transformation peculiarities of artistic perception of the new polymorphic and
multimedia art require their scientific and theoretical comprehension in the
conditions of post-literacy that have developed in the last 50 years.
In this case, we are interested in the nuances
characterizing the changes in artistic cultural perception caused by the
emergence of new polymorphic texts in their linguistic nature and originated in
the process of synesthetic artistic creativity with the use of multimedia
technologies.
In the process of analyzing the characteristics of the
transformations of contemporary artistic perception, the authors rely on the
principles of the synesthetic approach, formulated in its foundations by the
outstanding Russian scientist Bulat Galeev as well as the historical and
morphological approach to art developed by another respected Russian
philosopher, Moses Kagan.
The authors reveal such factors of development in art
languages and art perception as the culture-centrism of contemporary art
practices, the influence of virtual reality technology and the synesthetic
sensuality of audiences.
During the research, it was established that new
artistic languages are formed on the basis of the classical art languages,
through their synthesis, synesthetic interaction, or an intermediate
combination of both. The artistic perception of projects created with the help
of new artistic languages, complex perceptual associativity, and imagination
allow the synesthetic perception of polymorphic and multimedia texts.
post-literacy era new artistic languages polymorphic texts artistic perception synesthetic sensuality
Journal Section | Articles |
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Authors | |
Publication Date | December 27, 2017 |
Submission Date | October 30, 2017 |
Published in Issue | Year 2017 |
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